Home Conference Speakers Kristin Wadge, Director, Metrica.
Kristin Wadge, Director, Metrica.

Kristin_Wadge_MetricaWith a background in PR and Integrated Marketing Communications, Kristin Wadge joined PR measurement agency Metrica in 2003. Since then Kristin has been responsible for the set up and running of groundbreaking global measurement programmes for the likes of eBay, Dell, Adobe, Canon, Symantec, Epson and Visa.

 

Kristin's passion for the alignment of PR evaluation with business objectives helps Metrica's clients consistently link PR to the bottom line of the business. In the new online world we live in, her advice enables PR professionals to implement powerful and effective PR measurement strategies.
 
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“The world has changed. It is no longer round, nor flat. It is Twitter-bird shaped and people are talking about you, your products and services.” Wayne Kurtzman, in Media Bullseye