Conference Speakers Chris Reed, Director, Fishburn Hedges
| Chris Reed, Director, Fishburn Hedges |
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Chris marries experience in the changing media sector over the last 15 years, with a passion for effective digital communications and behaviour changing campaigns. His integrated media and stakeholder relations work spans the ASA, BBC, TV Licensing and Digital UK, as well as helping to introduce the congestion charge to London. He showed his first geek tendencies on the ZX81, engineered his first corporate website in 1997, started blogging in 2000, and has been helping clients and colleagues embrace new and effective communications tools from widget-building to Twitter ever since.
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"PR professionals need to further talk up the benefits of web-based comms, or the industry could be in for a rude awakening." Anthony Hilton, PR Week UK
"Social media engagement should be viewed as a long-term communications strategy and certainly not a quick fix or a 'turn on/turn off' approach.” James Warren, UK Head of Interactive, Social and Emerging Media, Weber Shandwick
